I got my VP of Product job because of LinkedIn.
Don't let anyone tell you it isn't important.

All the best jobs? Like VP jobs?
They don't come from applying. They come from the company reaching out to YOU.
LinkedIn is how they find you.
Here are the 7 things to do to get jobs to come to you:
๐ญ. ๐จ๐ฝ๐ด๐ฟ๐ฎ๐ฑ๐ฒ ๐ฌ๐ผ๐๐ฟ ๐ฃ๐ฟ๐ผ๐ณ๐ถ๐น๐ฒ ๐ฃ๐ถ๐ฐ๐๐๐ฟ๐ฒ
Use Nano Banana to create a professional profile picture for free! You have no excuse to make this pop.

๐ฎ. ๐ช๐ฟ๐ถ๐๐ฒ ๐ฎ ๐๐ฒ๐ฎ๐ฑ๐น๐ถ๐ป๐ฒ ๐ง๐ต๐ฎ๐ ๐ถ๐ ๐ฌ๐ผ๐๐ฟ ๐๐ฎ๐ป๐ฑ๐ถ๐ฑ๐ฎ๐๐ฒ-๐ ๐ฎ๐ฟ๐ธ๐ฒ๐ ๐๐ถ๐
Don't just a catch all positioning and be boring:
a. Highlight where you are a unicorn
b. Call out all your big brands and experiences
More detail:

๐ฏ. ๐ข๐ฝ๐๐ถ๐บ๐ถ๐๐ฒ ๐๐ผ๐๐ฟ ๐๐ฏ๐ผ๐๐ ๐ฆ๐ฒ๐ฐ๐๐ถ๐ผ๐ป
You want to have all of the following:
โข Strong hook
โข Proof in your experiences
โข The skills you're great at
โข Your call to action

๐ฐ. ๐จ๐๐ฒ ๐ฌ๐ผ๐๐ฟ ๐๐ฒ๐ฎ๐๐๐ฟ๐ฒ๐ฑ ๐ฆ๐ฒ๐ฐ๐๐ถ๐ผ๐ป!
Most profiles don't even use this. Why?!
It's the third highest section!
Use it to flip your weaknesses.
Details:

๐ฑ. ๐ฅ๐ฒ๐๐ฟ๐ถ๐๐ฒ ๐ฌ๐ผ๐๐ฟ ๐๐
๐ฝ๐ฒ๐ฟ๐ถ๐ฒ๐ป๐ฐ๐ฒ ๐๐๐น๐น๐ฒ๐๐
Don't have generic bullets, get deep and detailed.
This is the number one driver to increase profile views.
It's how recruiters find you!
Here's how:

๐ฒ. ๐๐ฒ๐ ๐ฆ๐๐ฟ๐ฎ๐๐ฒ๐ด๐ถ๐ฐ ๐ฅ๐ฒ๐ฐ๐ผ๐บ๐บ๐ฒ๐ป๐ฑ๐ฎ๐๐ถ๐ผ๐ป๐
Yes, people still care about this feature! If they see recommendations, they're also less likely to do back channels without asking you.
So it's insurance and helps you get more interviews.
Get 2 recommendations from each of your last 3 roles.

๐ณ. ๐ฃ๐ผ๐๐ (๐ฆ๐ฒ๐ฟ๐ถ๐ผ๐๐๐น๐)
Let's be honest: this is risky.
And you'll have to cross the valley of cringe.
But weekly posting is a proven technique to boost profile views and inbound DMs.
How to do it right:

๐ Want my full LI optimization guide? Comment 'LinkedIn' + DM me for the guide.
P.S. I'm coaching a small group of 30 elite PMs to dream jobs Nov-Jan. Want in?

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